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See how often AI assistants mention, cite and recommend your brand, how they describe you, and which competitors appear instead. Clear, consistent measurement, reported monthly in plain English.
“…outstanding, innovative work.” Hrithik S., Google review
In Short
AI visibility tracking measures how your brand appears in answers from AI assistants and AI search features. It runs a consistent set of prompts that reflect how your buyers ask for recommendations, and records whether you are mentioned, whether your website is cited, how you are described and which competitors appear. Tracked over time, it shows your share of voice in AI search and whether your optimization work is paying off.
By the Digital Roots Media AI search team
Your AI search work is planned and delivered by SEO strategists, writers and developers working as one team, so content, schema and technical fixes ship together.
We track how AI assistants describe and cite your business for the prompts that matter, next to your Google rankings and the leads search brings.
AI assistants and answer engines change quickly. We review the data and adjust your plan, so your visibility keeps up with how people search.
What's Included
You cannot improve what you do not measure, and AI search is too important to leave unmeasured.
Track the prompts your buyers use.
We build a set of prompts that reflect how your buyers actually ask: recommendations, comparisons, best-for questions and problem-based queries, grouped by service, audience and location.
Measure every major assistant.
We run your prompt set across the AI assistants and search features your buyers use, on a consistent schedule, so results can be compared over time.
Know when you are named and cited.
For every prompt, we record whether your brand is mentioned, whether your website is cited as a source, and where you appear relative to others.
See who AI recommends instead.
See which competitors appear most often, for which questions, and which sources AI relies on for them. That shows exactly where the opportunities are.
Check what AI says about you.
We check how AI describes your business, flag inaccuracies and track the tone of mentions.
Connect visibility to visits.
Monthly reports combine AI visibility trends with AI referral traffic in GA4, and recommend the next actions to improve your presence.
Proven Results
Every result below is tied to a real business, a real strategy and a measurable outcome.
200%
Increase in organic traffic
in six months
400%
Return on investment
within the first year
240%
Increase in qualified leads
within 90 days
AI Search
AI answers change from week to week and from one assistant to the next. Tracking shows where you stand, who is ahead and whether your work is paying off.
ChatGPT, Gemini and Perplexity often name different businesses.
Your visibility can rise or slip without warning.
Tracking shows which prompts and sources to focus on next.
Prompt: “best accounting firm for startups”
Sample report view. Your audit shows your real numbers.
Our Process
Define the prompts, set the baseline, track consistently and turn the data into action.
Buyer questions by service and market.
A first full run across AI engines.
Share of voice against competitors.
Consistent runs on a fixed schedule.
Run your prompt set across every engine.
Monthly insights and next actions.
Pricing
Tracking plans are scoped by the number of prompts, engines, competitors and markets you want to measure.
More services, audiences and markets need more prompts.
Which AI assistants and search features to include.
How many competitors to benchmark against.
Tracking across regions or languages.
We run a short prompt set and show where you appear.
A fixed scope and monthly price, agreed before any work starts.
Work begins, and you see results reported every month.
Free proposal. No obligation.
Why Digital Roots Media
What separates us is not what we say about ourselves. It is what our clients say, what our results show and how we work every single month.
Google, GoodFirms and UpCity
I loved working with Digital Roots Media. Professional service and outstanding, innovative work.
Google review
Digital Roots Media did an amazing job in designing and launching our new website. Great team. Great experience. We are continuing to do maintenance with them…
Google review
A great company and a great experience. They are very knowledgeable and creative…
Google review
Compare Your Options
An honest look at managed tracking, a software tool on its own, manual spot checks or not tracking, and who each one suits.
Swipe to compare →
| What you get | Our approach | Software toolSelf-serve dashboard | Manual spot checksAd hoc prompts | No trackingWait and see |
|---|---|---|---|---|
| Prompt setBuilt around your buyers | Designed with you | You set it up | A few prompts | None |
| Engines coveredEvery major assistant | Multi-engine | Varies by tool | One or two | None |
| Competitor viewWho gets named instead | Benchmarked monthly | Sometimes | Rarely | No |
| Insight and actionsWhat to do next | Plain-English report | Data only | No | No |
| Best forWho each option suits | Teams that want insight and action | Analysts with time | A quick first look | Brands with no AI exposure yet |
Why It Matters
AI search is becoming a real channel. It deserves the same measurement as your other channels.
Most businesses have no idea whether AI assistants recommend them, ignore them or describe them incorrectly. Without tracking, you cannot tell whether you are gaining or losing ground.
Consistent tracking turns AI search from a guessing game into a measurable channel.
A first full run shows your current visibility, the questions you win and the ones you miss.
Understanding which competitors appear, and why, points directly to the content and authority gaps to close.
Tracking the same prompts over time shows whether your visibility is improving, and which actions made the difference.
Sudden drops or inaccurate descriptions are flagged quickly, so you can respond before they affect buyers.
Explore Related Services
Tracking shows where you stand. These services act on what the data shows, from content to technical fixes.
Paid search ads that bring leads while your organic rankings grow, with every click tracked.
Stay in front of the people who found you on Google, and give them a reason to come back.
Turn first-time visitors into repeat customers with timely, useful emails.
A fast site built around your SEO strategy, so new visitors understand you in seconds.
Focused pages for your most valuable keywords and campaigns, built to get the call.
Clear journeys from search result to inquiry, tested with real visitor behavior.
Turn more of the traffic SEO already brings into leads, before you pay for more.
See exactly which pages and keywords bring leads, in a report you can read in five minutes.
One plan that decides where SEO, ads and content each earn their budget.
AI Search Guides
Practical guides from our team on AI search and how it is changing.
How to get your business cited in AI answers from ChatGPT, Gemini and Google.
How AI answers differ from Google results, and how to show up in both.
Which AI assistant fits which business task.
How AI tools and AI search affect local visibility.
What Google actually says about AI-written content and how to stay safe.
FAQs
Straight answers to the questions business owners ask most.
Talk to a strategist. No sales script, just straight answers about your site.
We run a consistent set of buyer prompts across AI assistants and search features on a fixed schedule, and record mentions, citations, positioning, accuracy and competitors for each.
AI responses vary naturally. That is why we track a representative set of prompts repeatedly and report trends, rather than relying on single answers.
Typically ChatGPT, Google AI Overviews, Gemini, Perplexity, Microsoft Copilot and Claude, based on which your buyers use.
Yes. We configure GA4 to separate referral traffic from AI assistants, so you can see visits and conversions from AI search.
It depends on how many services, audiences and markets you serve. We recommend a focused set that represents real buying questions.
Yes. Tracking pairs naturally with our AI visibility optimization service, and reports include recommended actions.
Yes. We benchmark your share of voice against the competitors you choose, and show which sources AI relies on for them.
Tracking is a monthly plan scoped by prompts, engines, competitors and markets.
Free AI Visibility Snapshot
Share your website and email. You will receive a free AI visibility snapshot and a clear tracking plan.
We never share your details. No spam.