Get a Free Website Audit and see exactly what is holding your site back from ranking and converting. Claim yours today.
Get a Free Website Audit. Claim yours today.
Get a Free Website Audit and see exactly what is holding your site back from ranking and converting. Claim yours today.
Get a Free Website Audit. Claim yours today.
Strategy-led social media marketing that grows the right audience and turns attention into inquiries. Content your buyers want to see, consistent publishing, and paid social that reaches people before they search.
“Very professional, does a great job…” Joanne P., Google review
In Short
Social media marketing is using platforms such as LinkedIn, Instagram, Facebook, TikTok and YouTube to build awareness, trust and demand for your business. It combines a clear strategy, regular content, community engagement and paid social advertising, and it is measured by the audience, engagement and leads it creates, not by vanity metrics alone.
By the Digital Roots Media social team
Your campaigns are planned and delivered by strategists, writers, designers and analysts working as one team, so ideas, content and reporting move together instead of waiting on each other.
We connect GA4, your marketing platforms and lead tracking, so every report shows which campaigns bring calls, forms and sales, not just clicks and likes.
Platforms, algorithms and AI assistants keep changing what works. We review the data and adjust your plan, so you are never stuck with a strategy written a year ago.
What's Included
Consistent, on-brand content backed by a plan and measured against business goals.
A plan for the channels that matter.
We define who you are trying to reach, which platforms they use, what they care about and what you want them to do next. That becomes a focused strategy, content pillars and a realistic publishing rhythm.
Posts people stop scrolling for.
Our team designs and writes posts, carousels, graphics and short-form video scripts that reflect your brand and give people a reason to follow, save and share.
We repurpose your best website content so every piece works harder.
Show up consistently, and reply fast.
We schedule and publish consistently, respond to comments and messages within agreed hours, and join relevant conversations so your brand feels active and human.
Reach decision makers where they work.
For B2B brands, LinkedIn is where buyers and decision-makers pay attention. We run company page content and support founder and leadership profiles with thought-leadership posts.
Paid reach aimed at the right people.
Paid campaigns on Meta and LinkedIn reach precise audiences, retarget website visitors and generate leads, with creative testing and tracking tied to real results.
See what drives traffic and leads.
Monthly reports cover reach, engagement, follower growth, website traffic and leads from social, plus what we learned and what we will change next month.
Proven Results
Every result below is tied to a real business, a real strategy and a measurable outcome.
200%
Increase in organic traffic
in six months
400%
Return on investment
within the first year
240%
Increase in qualified leads
within 90 days
AI Search
AI assistants draw on public conversations, reviews and profiles when they describe a business. An active, consistent social presence gives them more to go on.
Accurate, active profiles help confirm who you are.
What people say about you can surface in AI summaries.
The same name, details and story everywhere help AI get you right.
Prompt: “best local bakery for custom cakes”
Sample report view. Your audit shows your real numbers.
Our Process
A clear monthly rhythm that keeps your brand consistent and your results improving.
Current channels, audience, competitors and content.
Platforms, pillars, voice, goals and calendar.
Posts, graphics and video scripts, approved by you.
Consistent publishing and community management.
Fresh posts each month from your content calendar.
Monthly reporting and the next month’s plan.
Pricing
Plans are scoped to your channels, content volume and whether paid social is included. You get a clear monthly scope after a free social audit.
Focusing on the right two or three platforms usually beats being everywhere.
Static posts, carousels, short-form video and long-form content.
How much engagement and inbox management you need.
Campaign management for awareness, retargeting and lead generation.
We review your profiles, content and competitors.
A fixed scope and monthly price, agreed before any work starts.
Work begins, and you see results reported every month.
Free proposal. No obligation.
Why Digital Roots Media
What separates us is not what we say about ourselves. It is what our clients say, what our results show and how we work every single month.
Google, GoodFirms and UpCity
Very professional, does a great job and works with you. Communication is wonderful, calls and connects with you regardless of distance and time difference between countries…
Google review
Digital Roots Media did an amazing job in designing and launching our new website. Great team. Great experience. We are continuing to do maintenance with them…
Google review
A great company and a great experience. They are very knowledgeable and creative…
Google review
Compare Your Options
An honest look at a social media team, a freelancer, a scheduling tool or doing it yourself, and who each one suits.
Swipe to compare →
| What you get | Our approachDigital Roots MediaStrategy, content and ads | FreelancerIndependent manager | Scheduling toolSoftware only | Do it yourselfYour own team |
|---|---|---|---|---|
| StrategyChannels and goals that fit | Built around your buyers | Varies | Not included | When time allows |
| Content creationPosts, graphics and video | Created for you | Often limited | You create it | Depends on skills |
| Paid socialTargeted campaigns | Planned and managed | Sometimes | Not included | Trial and error |
| ReportingTraffic and leads tracked | Monthly, in plain English | Basic stats | Platform stats | Rarely |
| Best forWho each option suits | Businesses that want social to bring leads | Small, simple accounts | Teams that already create content | Very early businesses |
Why It Matters
Many buyers check your social presence before they contact you. Consistent, useful content shapes what they find.
Social media is where many buyers discover brands, check credibility and stay in touch between purchases. An active, helpful presence builds familiarity and trust long before someone is ready to buy.
With paid social, you can also reach precise audiences and retarget visitors who did not convert the first time.
Consistent, relevant content grows an audience of potential customers who recognize and remember your brand when they are ready to buy.
Behind-the-scenes content, client stories and expert tips make your business feel real, credible and easy to choose.
Social content that links to your best pages and resources sends visitors who already know and like your brand.
Paid social retargeting reminds website visitors about your services at the right moment, which often converts people who left the first time.
Explore Our Marketing Services
Social media builds attention. These services capture it with search visibility, email and pages built to convert.
Paid search ads that bring leads while your organic rankings grow, with every click tracked.
Stay in front of the people who found you on Google, and give them a reason to come back.
Turn first-time visitors into repeat customers with timely, useful emails.
A fast site built around your SEO strategy, so new visitors understand you in seconds.
Focused pages for your most valuable keywords and campaigns, built to get the call.
Clear journeys from search result to inquiry, tested with real visitor behavior.
Turn more of the traffic SEO already brings into leads, before you pay for more.
See exactly which pages and keywords bring leads, in a report you can read in five minutes.
One plan that decides where SEO, ads and content each earn their budget.
Social Media Guides
Practical guides from our team on social content, paid social and where to focus your effort.
How local businesses can use social media to win customers in 2026.
Where to focus your time and budget in 2026.
How to win back website visitors who left without getting in touch.
How search ads and paid social compare for local businesses.
How social activity supports your search visibility.
FAQs
Straight answers to the questions business owners ask most.
Talk to a strategist. No sales script, just straight answers about your site.
It depends on your audience. LinkedIn suits most B2B companies, while Instagram and Facebook suit many consumer and local businesses. We recommend a focused set of platforms in your strategy.
Plans are monthly and scoped by channels, content volume, community management and paid social. Your paid social ad budget is paid directly to the platforms. You get a clear scope after a free social audit.
Paid social can start sending traffic and leads soon after campaigns launch. Organic audience growth builds more gradually over months of consistent posting, which is why we report on trends rather than single posts.
We report on reach, engagement and follower growth, but focus on website traffic, inquiries and leads from social. Each monthly report also shows which content performed best and what we will change next.
Yes. We plan, design and write posts, carousels and graphics, and script short-form video. You approve the calendar before anything is published.
Consistency matters more than volume. We recommend a realistic posting rhythm for each platform based on your audience and resources.
Yes. Community management, including replying to comments and messages within agreed hours, can be part of your plan.
Yes. We manage Meta and LinkedIn campaigns for awareness, retargeting and lead generation, with tracking tied to real results. See our PPC management service for paid search.
Not directly: social posts are not a Google ranking factor. But social helps people discover your content, which can lead to links, brand searches and mentions. Those signals support both your SEO and how AI assistants describe your business.
Yes. We help founders and leaders share thought-leadership content that builds their profile and your brand.
Free Social Media Audit
Share your website and email. You will receive a free social media audit and a clear plan, with no obligation.
We never share your details. No spam.
