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Occupational therapy website design

Occupational Therapy Websites That Explain What OT Can Do

Many parents and adults are not sure what occupational therapy is until a pediatrician, surgeon or teacher suggests it. Our occupational therapy practice website design explains your services in everyday terms, from handwriting and sensory processing to hand therapy and return to work, shows your therapists and clinic, and makes requesting an evaluation easy for families and referring providers.

We review your current site and send a fixed-price proposal. No obligation.

Occupational therapy practice website design: older client working a wooden fine motor board with an occupational therapist guiding her hands in a bright clinic
Evaluation request

Fine motor concerns, age 6

Referral received

Hand surgeon, post-op therapy

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  • 13+ Years in Business
  • Expertise Across 20+ Industries
  • HIPAA-Aware Forms and Tracking
  • Designed to WCAG 2.2 AA
  • You Own Your Website
  • Free Proposal, No Obligation

In Short

What makes a great occupational therapy practice website?

A great occupational therapy practice website makes OT easy to understand. It describes pediatric services like sensory processing, fine motor skills, feeding and handwriting, and adult services like hand therapy, stroke rehab and return to work, in everyday language with examples. It introduces therapists with OTR/L and specialty certifications, explains the evaluation process, covers insurance and referrals, shows the clinic, and offers evaluation requests and a referral form.

CC

Reviewed by Chris C., Web Design & Development

Updated October 16, 2026
Why OT practices choose us

Therapy Practice Know-How, Proven Technology and a Site You Own

A Full Web Team That Plans for Families

Strategists, designers, copywriters and developers plan each service page and request path around how families and referrers find OT.

Built on WordPress and Elementor

Your site runs on the world’s most widely used platform, tuned for speed and local search, and easy for your clinic director to update without calling a developer.

Your Site, Your Accounts, Your Call

Your clinic owns the design, content, domain and hosting, and receives every login at launch. After that, help is there when you want it.

How customers choose

How Families Choose an Occupational Therapist

OT often starts with someone else’s suggestion, so families need to understand it before they act.

STEP 1

Someone suggests OT

A pediatrician, teacher or surgeon recommends an evaluation.

STEP 2

They learn what OT involves

Examples of goals and activities for their situation.

STEP 3

They check practical details

Insurance, location, therapist experience and openings.

STEP 4

They request an evaluation

An online request or a call, sometimes with a referral.

Checklist

12 Must-Have Features on an OT Practice Website

Twelve features a pediatric OT clinic website needs to fill evaluations. Hold your site up against them.

GROUP 1

Easy evaluation requests

Evaluation request form
Physician and school referral form
Click-to-call the clinic
GROUP 2

Easy to trust

What an evaluation involves
Therapist bios and certifications
Insurance and private pay
GROUP 3

Easy to understand

Pediatric service pages
Adult and hand therapy pages
Sensory processing page
GROUP 4

Ready for every family

Clinic and gym photos
Parent resources
Fast, accessible mobile design
Get a free OT practice website audit

See how families and referrers choose an OT clinic, then how the site is priced.

Site plan

The Pages Every OT Clinic Website Needs

Each page shows what therapy looks like for a specific need, then offers an evaluation.

01
Therapy you provide
Pediatric, adult and hand therapy

Pediatric OT

Fine motor, handwriting, sensory processing, feeding and self-care skills.

Adult OT and hand therapy

Hand and upper limb rehab, stroke recovery and return to work.

Evaluations

What happens at an evaluation and how goals are set.

02
Getting started
Evaluations, therapists and referrals

Therapists

OTR/L credentials and specialty certifications.

Insurance and referrals

Plans accepted, private pay and how referrals work.

Parent and patient resources

Home activities, school tips and FAQs.

Our process

How We Build Your Occupational Therapy Website

Watch your new clinic website take shape, one step at a time. You see real work at every stage, get weekly updates and approve each step before we move on.

Before we start
Shared at kickoff
Kickoff call
Logo and brand assets
Account access
Quick feedback
Your therapists and therapy gym
One decision-maker
1

Discovery

We learn your services, therapists and referrers, and review nearby clinics.

You get: Goals and KPI plan
2

Strategy & wireframes

We plan pediatric and adult pages with evaluation and referral paths.

You get: Site plan and service map
3

Design & copy

Friendly pages with your real gym, plus everyday therapy copy.

You get: Page designs and copy
4

Development

A WordPress build with secure evaluation and referral forms.

You get: A working preview site
5

Test & launch

Every referral route is tested for privacy before launch.

You get: Your live website
6

Grow

Your clinic director learns to update services, and we bring evaluations.

You get: Training and support

Free quote

Get a Free Quote for Your OT Practice Website

One fixed number covers the build, and local search, content or email services are optional monthly extras.

What shapes your quote
1
Number of services and locations
2
Referral and evaluation forms
3
Parent resource pages
4
Copywriting scope

Beyond the website

Fill Evaluations and Build Referral Networks

OT practices grow through referrals from pediatricians, schools and surgeons, and through families who search. These four channels reach each of them. A care plan keeps openings and services current.

Select a strategy below to see what we do.

Strategy one: Local SEO

Rank for "Pediatric OT Near Me"

Parents prefer a clinic on the school run. Listing every therapy service on your profile, with family feedback, lifts you in nearby searches.

Pro tip: Add photos of your sensory gym. Parents want to see where their child will spend time.

What we do
Strategy two: Content marketing

Explain OT Through Everyday Examples

Parents search “signs my child needs occupational therapy”. Articles with relatable examples build trust and bring families in.

Pro tip: Write one article on signs a child may benefit from OT, by age. It is a top parent search.

What we do
Strategy three: Email marketing

Stay in Touch With Referral Sources

Pediatricians, teachers and surgeons refer when they remember you. Short updates about openings and services keep you top of mind.

Pro tip: Tell referral partners when you have openings. It shortens waits and keeps referrals flowing.

What we do
Strategy four: AI visibility

Be the OT Clinic AI Assistants Suggest

Parents ask AI assistants “What does an occupational therapist do for kids?” Clear service pages help those tools describe your clinic.

Pro tip: Use the words parents use, such as “trouble with buttons” or “messy handwriting”, alongside clinical terms.

What we do
Strategy five: Maintenance & support

Keep Services, Openings and Forms Current

Therapists join, waitlists change and services expand. Security patches and backups are routine; we also update openings, services and referral forms.

Pro tip: Update your openings or waitlist note every month so families know what to expect.

What we do

Built for OT practices

Therapy Practice Rules, Covered

OT practices work with children, families and insurers, so credentials, consent and privacy come first.

State OT licensure boards and HIPAA set the rules for OT advertising. Have your clinical director confirm final copy.

Credentials stated correctly

OTR/L, COTA and certifications such as CHT appear only for staff who hold them.

Parental consent for photos

Photos and stories of children appear only with signed parental consent.

Realistic progress claims

Pages describe goals and progress without promising specific results.

HIPAA-aware forms and tracking

Evaluation and referral details travel through secure forms that no advertising tag can read.

Client reviews

What Our Clients Say

Google reviews from our website design clients (not OT practices).

“…They captured every aspect we envisioned flawlessly. Extremely creative team and We thank for all their hard work!”

RJ
Ritesh J.

Google review

“Digital Roots Media did an amazing job in designing and launching our new website. Great team. Great experience. We are continuing to do maintenance with them and plan to use them for future projects as well.”

RA
Rasika A.

Google review

“Very professional, does a great job and works with you. Communication is wonderful, calls and connects with you regardless of distance and time difference between countries…”

JP
Joanne P.

Google review

OT practice guides

Therapy Practice Marketing Guides

Practical guides from our team on the topics clients ask us about most.

Chiropractor Marketing: Fill Your Schedule with Patients

The marketing that fills a chiropractic schedule with new patients.

Medical Website Design: HIPAA, Trust & Conversions

How medical practice websites earn trust and keep patient data safe.

Email Marketing Automation: A Complete Setup Guide

How to set up automated emails that keep working for you.

FAQs

Occupational Therapy Website FAQs

Straight answers to the questions business owners ask most.

Still have a question?

Talk to a strategist. No sales script, just straight answers about your site.

How much does occupational therapy practice website design cost?

OT websites from Digital Roots Media are quoted per project. The proposal depends on:

  • Services and locations
  • Referral and evaluation forms
  • Parent resource pages
  • Copywriting, if needed

An occupational therapy website should include pediatric and adult service pages, the evaluation process, therapist bios, insurance and referrals, parent resources and evaluation requests.

We use everyday examples, such as trouble with buttons, handwriting or sensory overload, and show what therapy sessions look like.

Yes. Photos of your sensory gym help parents picture their child there and reduce anxiety about the first visit.

Yes. Hand therapy patients usually come from surgeon referrals and search separately, so a dedicated page with CHT credentials helps.

OT practices grow fastest from steady referral partners, nearby search visibility, helpful parent content and timely updates about openings.

Yes. A secure referral form lets physicians, schools and surgeons send referrals and records directly.

Yes. Your clinic owns the domain and content, and therapists can update their own bios.

Still have a question?

Talk to a strategist. No sales script, just straight answers about your site.

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