Get a Free Website Audit and see exactly what is holding your site back from ranking and converting. Claim yours today.
Get a Free Website Audit. Claim yours today.
Get a Free Website Audit and see exactly what is holding your site back from ranking and converting. Claim yours today.
Get a Free Website Audit. Claim yours today.
Sell SEO under your own brand without hiring an SEO team. We run the technical, local, content, link and AI search work every month, and prepare a report you send as your own.
Free audit of your client’s site, unbranded. No obligation.
“…I felt like they took my ideas and brought them to life…” Amol P., Google review
In Short
White label SEO means a partner runs the SEO work for your clients while you sell it under your own brand. You own the client and the price. We handle audits, fixes, content, links, local SEO and reporting behind the scenes, so you can offer SEO without hiring an SEO team.
You may also hear it called an SEO reseller program or private label SEO. The idea is the same: your agency sells white label SEO services as its own, and a specialist team does the work quietly in the background, every month.
Every month we fix technical issues, improve pages, publish content, build links and keep local listings strong, based on each client’s audit.
A monthly report you send as your own: what changed, what it means for leads, and what comes next.
You get a team that has worked on websites in more than 20 industries, without adding SEO specialists to your payroll.
Who It's For
If your clients keep asking for SEO and you would rather not build an SEO department, white label SEO lets you say yes without the hiring risk. These are the partners it suits best.
Add SEO next to your PPC, social or email work, so clients stop going elsewhere for search. You keep the retainer and the relationship.
Every website you launch needs SEO to keep earning. Offer a monthly SEO plan at handover instead of losing the client the day the site goes live.
Take on clients who need ongoing SEO without doing the technical work yourself. You lead the strategy conversation, and we deliver the work behind it.
Turn brand and launch projects into long-term search visibility, with monthly reports that sit neatly alongside your own work.
What You Can Resell
Each client’s plan uses the services their site needs, based on the audit. These are the building blocks of our white label SEO, and every one is delivered under your brand.
Crawling, indexing, site speed, structured data and the fixes that let Google read every page.
Titles, headings, internal links and page content matched to what buyers search for.
Service, location and blog content written to answer real questions and rank for them.
Relevant, earned links from real websites. No paid link schemes or private networks.
Google Business Profile, local pages, citations and reviews for clients who sell in their area.
The structure, content and signals that help clients appear in AI Overviews and ChatGPT answers.
White Label SEO Packages
We don’t force every client into the same package. After the audit, each plan starts from one of three foundations, then adjusts to the client’s market, competition and goals.
Our white label local SEO suits trades, clinics, law firms, salons and other local service businesses.
Typical clients: multi-location brands, SaaS and B2B companies, consultancies and franchises.
Typical clients: WooCommerce and Shopify stores selling nationally or internationally.
Every package is quoted per client after a free audit, so you never pay for work the site does not need. See how white label SEO pricing works.
How It Works
The first month is about the audit and the plan. After that, the same monthly cycle repeats: fix, improve, build and report. Pick a step to see what we do and what you send your client.
A clear audit and plan, presented under your brand.
A faster, cleaner website that Google reads properly.
New and better pages, aimed at the searches that bring leads.
Stronger local presence and more trusted links.
A plain report from you: what changed, and what comes next.
Reporting
Every month you get a report in your brand that explains what changed, why it matters and what comes next. It ties rankings to clicks and leads, using your client’s own Google Analytics and Search Console.
White Label AI SEO
Buyers now ask Google’s AI Overviews and tools like ChatGPT before they click anything. Our white label SEO includes the work that helps your clients get mentioned and cited there, and you can sell it under your brand.
Pages that state clear answers AI tools can quote and cite.
Schema that tells search engines who the business is and what it offers.
The same name, services and locations across the web.
We check how your clients show up in AI answers over time.
Outsource SEO or Hire?
Hiring an SEO team works once you have steady demand. Until then, a white label SEO company gives you the same skills without the fixed cost, and lets you grow one client at a time.
| Hire in-house | Freelancers | White label partner | |
|---|---|---|---|
| Cost before your first SEO client | Salaries, tools and training | Low, paid per task | Nothing until you sell a plan |
| Skills covered | Depends on who you hire | Usually one specialty | Technical, content, links, local and AI search |
| Time to start | Weeks or months to recruit | Fast, if they are free | Starts with the audit |
| Scaling up or down | Hard to change headcount | Limited by one person | Add or pause clients as needed |
| Reports in your brand | Only if you build them | Often not | Yes, every month |
| Cover for holidays and turnover | Your problem | Your problem | Handled by our team |
Proof
White label means we never name the end client, so we describe the work instead.
Carmakers, engineers and partners research EV suppliers online. We improved the website’s SEO, page experience and enquiry paths, so more of the right people found it on Google and got in touch.
Client name withheld under confidentiality. Image shows a sample brand.
Pricing
A local plumber and a national online store need very different SEO, so one price list would overcharge one and underserve the other. We audit each client’s site first and quote a monthly plan in writing. You add your margin and set your own price.
We audit your client’s site and send findings you can share as your own.
A clear scope and one monthly price, with no long lock-in contract.
SEO usually takes 3 to 6 months to show steady growth. We never guarantee rankings.
Choosing a Partner
Whichever partner you choose, your agency’s name goes on their work. Ask these six questions before you join any white label SEO reseller program or sign with an SEO company.
No ranking guarantees. Earned links only. Your client owns every account. Reports in your brand. AI search included. No long lock-in.
They should not. Nobody controls Google’s results, and guarantees usually mean risky shortcuts that can hurt your client’s site.
Look for white label link building that earns links from relevant, real websites. Paid link networks put your client at risk of a penalty.
Google Analytics, Search Console and Business Profile should stay in your client’s name, so nothing is lost if you ever change partners.
White label SEO reports should be ready to send, in your brand, and written so your client understands them without a rewrite.
Buyers now ask Google’s AI Overviews and ChatGPT for recommendations. Your partner should plan for those answers as well as the classic results.
If a client leaves you, you should not be stuck paying for their SEO. Short terms protect your margin.
FAQs
What agencies ask before they resell SEO with us.
Need websites too? See white label web design services, or read how our white label partnership works.
Free Audit
Send your client’s website. We reply with an unbranded audit you can share and a monthly plan you can price as your own.
